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Founders' Associate



Reykjavík, Iceland
Posted on Thursday, May 30, 2024

Founders' Associate

About Us: Hefring Marine is an Icelandic marine software company based in Reykjavík that was established out of research into the dynamic behaviors of high-speed boats. Our flagship product, IMAS, is an AI-driven vessel navigation aid and monitoring system that enhances safety, fuel efficiency and vessel sustainability. The system provides operators of small vessels and boats with real-time decision support to optimize safety, fuel efficiency and sustainability, while collecting and transmitting all vessel data to the IMAS Console cloud for monitoring and analysis, alerts and reporting. We currently have customers internationally in rescue, defense, law enforcement, crew transfer, fisheries, pilotage, tourism, and leisure.

What are we looking for: As a Founders' Associate at Hefring Marine, you will be working closely with the CEO, as well as the commercial and product teams, to drive the company's growth and development. This position is crucial for scaling our operations and you will play a pivotal role in a variety of core initiatives, including business strategy, sales, product development, fundraising, investor relations, and people & culture. You will need to demonstrate that you are comfortable with ambiguity, able to quickly grasp topics with minimal guidance, and capable of being proactive, ambitious, agile, and sensible.

Job Title: Founders’ Associate


  • Independently manage and coordinate operational, commercial and strategic projects to support business activities and streamline operations.
  • Conduct market and industry environments analysis to provide insights on key opportunities and challenges to inform the CEO’s strategic decision-making.
  • Engage in and support customer success activities, onboarding, training and other communication with customers and partners.
  • Help to create materials and documentation on product and pricing, customer profiling and segmentation, go-to-market strategies, and market research.
  • Support the creation of sales and technical processes, workflows, playbooks and manuals.
  • Support investor relations through the preparation of meetings, pitch decks, financial models, and regular investor communications.
  • Coordinate, participate in and help to improve the efficiency of management, sales and product meetings.
  • Assist with coordinating hiring, as well as staff onboarding and training processes.
  • Help to build and maintain team cohesion by organizing events and activities.
  • Assist with coordinating the company’s participation in industry events and participate as an exhibitor with the sales team at events when required.

Your profile:

  • A Bachelor/Master’s degree in business, Economics, Law, Computer Science, or a STEM subject.
  • Genuine interest in entrepreneurship and equipped with an entrepreneurial mindset
  • Strategic thinker with strong analytical and problem-solving skills and a proactive and hands-on approach to work.
  • Ability to work independently, thrive in ambiguity, and adapt quickly to change.
  • A people-person with excellent communication and interpersonal skills.
  • A very good grasp of technology and able to quickly employ software and digital tools.
  • Need to have: Fluent in English. Nice to have: Icelandic or other languages.
  • Nice to have: previous work experience(s) in high-growth venture-backed startup, project management, or consulting.

Why Join Us?

  • Handle demanding responsibilities outside your comfort zone, requiring quick, independent learning in a fast-paced startup.
  • Engage with professionals across defense, rescue, law enforcement, fisheries, tourism, and yachting.
  • Collaborate with a team of skilled entrepreneurs, technologists, innovators, and investors.
  • Access opportunities for advancement, including potential participation in our stock option scheme as you progress.
  • Work in an international setting, with opportunities for travel and to attend industry events.
  • Enjoy a positive, collaborative workplace that encourages innovation and includes regular social events.

Company Website:

Job Type: Full-time

Application: Please submit your resume, a brief cover letter, and a link to your LinkedIn to We look forward to reviewing your application and discussing how you can contribute to our team.